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Tetra packaging for coconut water. A paradigm of sharing to create brand identity.And..it need not be shared.Enjoy.


Kancept by: Abhijit Bairagi

4 comments Kanpur, India


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(Sun, 18 Mar 2007 07:54:55 GMT) Abhijit Bairagi says

Comments please :)

(Tue, 17 Jul 2007 15:18:05 GMT) Bradford Waugh says

I love the package. It looks like you may have a perspective issue.

(Thu, 17 Sep 2009 17:16:39 GMT) Jay Klampdown says

So what if you don't have a friend to drink, or you don't want to drink two servings? Suddenly you've got this gross half-finished drink you've got to store. Gross.

(Sat, 03 Jul 2010 02:00:01 GMT) Mike Nagnik says

Well, coconut water is kinda gross, and to me, the fun of it was seeing that dude whack the thing open with a machete, stick a straw (or as many straws in it as you want) in it and hand it to me. But to just buy coconut water? Coconut water OUT OF THE COCONUT? aah, no.



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